Guide

Selling an accounting practice: what a buyer examines

Updated

A practice sale is valued on how much of its fee income keeps arriving after the person who built it stops arriving, which is why the diligence lands on the same records a practice management system is already keeping.

What the buyer is actually buying

The asset is recurring fee income with a named client behind each pound of it. A buyer is testing how much of that recurs without the seller, so the questions are about concentration, tenure and whether the relationship sits with the firm or with one person.

That is a records question before it is a negotiation. A practice that cannot show fees by client by year, or cannot separate recurring compliance work from one-off advisory, is asking the buyer to take its word for the thing being priced.

The records diligence asks for

  • Fees by client for at least three years, with recurring and non-recurring separated.
  • Client tenure, so the buyer can see which relationships predate the last good year.
  • Concentration: what share of fee income the largest client and the largest five represent.
  • Who does the work and who owns the relationship, partner by partner.
  • Work in progress and lock-up at the point of sale, because unbilled time is an asset the buyer pays for and a dispute if it cannot be evidenced.

Why work in progress matters more in a sale than in a month

Work in progress is chargeable time that has been worked and not yet billed. In a normal month it is a cash timing question. In a sale it is part of the consideration, so the buyer tests whether it is real and recoverable rather than a number that has been rolling forward.

A practice that writes off a predictable share of its work in progress every year is telling the buyer something about its pricing and its recovery, and a practice that cannot produce the figure at all is telling them something else.

What this has to do with software

Nothing on this page is advice on whether to sell or at what price, and no vendor in the table on the front page is a broker. The connection is narrower and it is the reason this guide sits on this site: every record in the list above is a record a practice management system either keeps or does not.

A practice considering a sale in two years is better served by keeping those records from now than by reconstructing them during diligence, which is the least favourable moment to discover that recurring and one-off work were never separated.

Questions, answered directly

What is an accounting practice valued on?

Recurring fee income, tested for how much of it survives the owner's departure. Client concentration, tenure and whether relationships sit with the firm or one individual are the factors that move the number most. (Karbon pricing, read 2026-09-12)

Why does a buyer ask about work in progress?

Because unbilled chargeable time forms part of what is being bought. A buyer tests whether it is genuinely recoverable rather than a balance that has been rolling forward, which is a records question rather than a negotiating one. (Xero Practice Manager, read 2026-09-12)

Is this page advice on selling my practice?

No. It describes what buyers examine and the records that answer those questions. It does not value practices, does not introduce brokers or buyers, and nothing on this site is regulated advice. (Senta pricing, read 2026-09-12)

Sources

  1. Senta pricing
  2. FYI pricing
  3. Jetpack Workflow pricing
  4. Karbon pricing
  5. Canopy pricing
  6. Xero Practice Manager
  7. TaxDome pricing (refused our reader)
  8. Ignition pricing
  9. BrightManager (bot check)
  10. Pixie pricing (empty response)